The Ateneo Intellectual Property Office (AIPO) was honored to be a guest speaker at the Intellectual Property (IP) Roadshow organized by Miriam College. The event took place on February 27, 2025, from 1:00 to 5:00 PM at Caritas Hall, Miriam College, with about 50 onsite participants and over 100 online attendees. This hybrid session was attended by the college officials, faculty members, staff, and students of Miriam College, all eager to deepen their understanding of intellectual property rights and commercialization.

Image: Awarding of Certificate of Appreciation to the speakers; (from L-R) Ms Vanessa Malapit MSc and Mr Bryan James Erfe representing AIPO; Dr Ma Carmen Peñalosa DPA, Executive Director of CSRCIP of Miriam College; and Ms Ma Christina Mate MTM, RCh representing UP Diliman TTBDO.
Representing AIPO were Ms Vanessa Malapit MSc, Head of Protection and Education Group, and Mr Bryan James Erfe, Business Development Officer from the Commercialization and Business Incubation Group, who shared their expertise on key aspects of IP.
Ms Malapit’s discussion centered on trademarks and copyrights, where she discussed the strategies and rights in protecting these intellectual properties. Her session aimed to provide attendees with a clearer understanding of how to safeguard their creative and business assets effectively.
Meanwhile, Mr Erfe covered the topic of IP commercialization, where he delved into the fundamentals of IP audit, IP licensing, and the basics of IP valuation. His presentation equipped participants with the knowledge needed to assess, manage, and monetize their intellectual property assets.

Image: Ms Malapit shared strategies on how Ateneo successfully licensed and commercialized its intellectual property, while Mr Erfe discussed IP management, covering IP audits, licensing, and valuation.
Joining the AIPO speakers was Ms Ma Christina Mate MTM, Rch, Business Development Officer of the UP Diliman Technology Transfer and Business Development Office (TTBDO), who also shared insights on IP audits, complementing the discussions on intellectual property management.
This event marked the second installment of Miriam College’s IP Roadshow series, designed to promote IP awareness within the institution. It aimed to guide faculty, staff, and students in the appropriate filing of intellectual property works, particularly in the areas of copyright and trademark protection. The initiative underscores Miriam College’s commitment to fostering a culture of innovation and safeguarding intellectual property rights within its academic community.
AIPO remains committed to supporting initiatives that strengthen IP education and awareness, empowering institutions and individuals to maximize the value of their intellectual creations.
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For more IP-related sessions like this, you may visit www.aipo.ateneo.edu or email them at aipo@ateneo.edu. You may also check out their Facebook and LinkedIn pages for the latest updates and announcements.
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